A BrandUp Factory product

Turn weather into a P&L signal.

BrandUp Weather is the AI layer that forecasts how the weather will move your prices, demand and operations — 14 days out, per industry. Prices dip, hotel rates climb, shelves empty. Know it before it hits.

14d
forecast horizon
10
industries modelled
91%
forecast confidence
<2h
to first signal

Weather moves

Room ratesCategory demandSpot pricesFootfallDelivery timesHarvest windowsClaims volume

Live · right now

The engine watches the weather on the whole planet

This is the same live layer that feeds every forecast: real current conditions across ~50 world hubs, storms surfaced first. What you see raining here is raining right now.

  • Storms and rain tracked live, refreshed every 10 minutes
  • High-resolution Open-Meteo weather grid — no simulated data
  • Click any city for temperature, wind, humidity and precipitation
See it in the dashboard

Source: Open-Meteo · drag to rotate · click a city for details

How it works

From forecast to decision in four steps

Connect a demand signal, let the model learn your weather sensitivity, and act on the impact — not the meteorology.

01

Connect your signal

Pick your industry and connect a demand feed — POS, ERP, bookings, meters or a CSV. We map your locations to high-resolution weather grids.

02

The model correlates

Our AI learns how temperature, precipitation, wind and comfort index have historically moved your prices, demand and operations — per segment, per region.

03

Forecast the impact

Get a 14-day, weather-adjusted forecast of revenue, demand and risk — with the weather-neutral baseline so the weather-driven delta is explicit.

04

Act on alerts

Threshold-based alerts land in the dashboard, email or your API — reprice, restock, restaff or reroute before the weather hits your P&L.

Built for weather-exposed industries

One engine, tuned per vertical

Every industry reacts to weather differently. BrandUp Weather ships a model per vertical — with the signal that matters most for each.

Dynamic pricing

Hospitality & Hotels

Forecast occupancy and optimal room rates 14 days out. Heatwaves lift city-break demand; rain shifts it to spa and indoor stays.

Sunny spell → +18% ADR headroom
Demand planning

Retail & E-Commerce

Predict category-level demand swings — cold snaps pull forward outerwear, heat pulls forward cooling, fans and beverages.

Cold front → +34% outerwear sell-through
Load & price

Energy & Utilities

Forecast heating/cooling load and spot-price exposure from temperature, wind and solar irradiance forecasts.

Low wind → +€41/MWh spot risk
Disruption risk

Logistics & Supply

Anticipate delays, reroute costs and depot congestion from storms, snow and freeze events along your lanes.

Storm window → 2.4h avg lane delay
Yield & harvest

Agriculture & Food

Model growth stages, irrigation need and harvest windows from soil moisture, GDD and precipitation forecasts.

Dry spell → irrigate day 4–6
Attendance

Events & Tourism

Forecast footfall and no-show risk for outdoor venues, festivals and attractions from precipitation and comfort index.

Wet weekend → -22% walk-ins
Menu & stock

Food & Beverage

Right-size prep and stock: ice cream, cold drinks and salads swing hard with the comfort index; soups move the other way.

Heatwave → +48% cold-drink mix
Schedule risk

Construction

Protect the critical path — forecast weather stand-down days for pours, cranes and exterior work weeks ahead.

Frost run → 3 pour days at risk
Claims exposure

Insurance & Risk

Anticipate claims volume from hail, flood and windstorm exposure — staff and reserve ahead of the event.

Hail cell → +1.9k claims exposure
Ops & rebooking

Aviation & Travel

Forecast delay and diversion risk from fog, crosswinds and convective weather to pre-position crews and rebooking.

Fog risk → +14% delay probability

The dashboard

Your weather-adjusted P&L, 14 days ahead

The forecast line is what the model expects with the weather it sees coming. The dashed line is the weather-neutral baseline. The gap is money you can plan around — reprice, restock, restaff before it arrives.

  • Segment- and region-level revenue impact
  • Confidence band on every forecast
  • Threshold alerts that tell you what to do
Open the dashboard
Weather-adjusted revenue
Hamburg · Hospitality · 14-day
+6.8% vs baseline

Platform

Everything to operationalise the forecast

Not a weather widget — a decision layer. Models, confidence, alerts and an API, all tuned to your P&L.

Weather-to-revenue models

Per-segment models that translate the forecast into euros — demand, price headroom and margin impact, not just millimetres of rain.

Industry scenario library

Pre-built playbooks for hospitality, retail, energy, logistics, agriculture and more — tuned to how each vertical actually reacts to weather.

Confidence & backtesting

Every forecast ships with a confidence band and a backtest against your own history, so teams know when to trust the signal.

Automated alerts

Set thresholds once — heatwaves, cold fronts, storm windows, low-wind days — and get pushed the action, not just the observation.

API & integrations

A clean REST/JSON API and webhooks push forecasts and alerts into your ERP, pricing engine, BI or workforce tools.

EU-hosted & GDPR-ready

Built in Germany, hosted in the EU. Your demand data stays yours — no resale, full export, GDPR-compliant by design.

Pricing

Start on one location. Scale to a portfolio.

14-day free trial on every plan. No card required. Cancel anytime.

Starter

One location, one industry

€149/mo
  • 1 industry model
  • 3 locations
  • 14-day forecast horizon
  • Dashboard + email alerts
  • CSV import
Start free trial
Most popular

Growth

Multi-region operations

€590/mo
  • 3 industry models
  • 25 locations
  • Backtesting & confidence bands
  • API access + webhooks
  • Custom alert thresholds
  • Priority support
Start free trial

Enterprise

Networks & portfolios

Custom
  • Unlimited models & locations
  • Dedicated model tuning
  • SSO & role-based access
  • SLA + solution engineer
  • On-prem / VPC options
Talk to us

Backed by BrandUp Factory

Operator-led software, out of Hamburg

BrandUp Weather is built by BrandUp Factory — the Hamburg software studio behind a portfolio of B2B products and Shopify apps. Same team, same standard: modern full-stack engineering, shipped fast, run for the long term.

Get ahead of the forecast

The weather is already in next quarter's numbers.

Start free, connect one location, and see your first weather-driven forecast in under two hours. No card required.